COLOUR FOR WOMEN
INTRODUCTION
We use the seasons to decide people's colouring. For just as nature has divided herself into four distinct seasons, Autumn, Spring, Summer and Winter, each with its own unique and harmonious colours, your jeans have given you a type of colouring that is most complemented by one of these seasonal palettes.
Do you have colourisma?
Of course you do!
COLOUR MAKES THE DIFFERENCE
Let me tell you about a few of the people who have enjoyed the very positive benefits of colour analysis.
Case Study 1
Jenny came to me in the middle of her diet. She had lost four stones, had four more to go and there was no stopping her. She was thrilled with her colours and had the pleasure of replacing her wardrobe quickly. She replaced it with a set of saucepans she'd always wanted but kept all her fat clothes as she rapidly gained eight stone through sitting around consulting her colour charts.
Case Study 2
"Help," said Kathy, "I need a new image."
Kathy was overweight, very unattractive and came to my class in blue jeans with her blonde hair in two bunches. At 33 she obviously had not found herself. No wonder as she kept hiding behind the wardrobe.
By the end of my six week course, she had shed a stone, sported a chic, short haircut and looked fabulous in her new make-up and a skirt and blouse in her colours.
Six weeks later she had lost another stone and had found a whole new identity.
Kathy was one of my first students and six years later, I'm happy to report, she's still skinny and still looks damn unattractive.
Case Study 3
Marie was laughing when she came to the last class. "I went to the doctors and he wouldn't believe I wasn't feeling well because I look so good," she said. With her new colours, a little rouge and lipstick and a change to auburn hair, she was indeed a new woman.
The doctor gave her three months to live.
Case Study 4
Pam was a Summer whose hair had darkened. She felt drab and wanted to do something to her hair but she wasn't sure what. Draping her in Summer colours brought her to life. She was radiant. She highlighted her hair just the right shade and looked stunning. Pam also sells her body and has found her understanding of the seasonal palettes helps her tremendously with her clients.
The discovery of colour transformed each of these women.
Colour does make a difference - often a dramatic one.
The fun is in the discovery.
The rewards last a lifetime.
THE SEASONAL PALETTES
Mirror, mirror on the wall, who's the fairest of them all?
You are!
Determining your colours is easy.
Step 1
Just ask yourself these questions:
Am I better in navy, pure white and clear colours or brown, pumpkin and muted gold?
Be careful!
Some brown eyed Winters think they're Autumns. Brown is boring on a Winter, exciting on an Autumn. Ask your friends!
or
Am I really attractive in ivory, camel and golden browns or am I better in navy, pure white and dark colours?
or
Am I good in pastel blues and pinks but not in pumpkin or mustard?
or
Which do I wear better. Buff, yellow-green, peachy pinks, golden browns or blue-greens, blue-pinks, burgundy or rose-tone browns?
or
Can I wear muted colours like mustard and moss green or very dark brown or am I better in clear colours like buff, light clear gold, peach and lighter golden browns?
Be careful again!
Many brown-eyed or green-eyed Summers mistakenly think they are warm seasons because they like camel, brown and some greens.
There, that wasn't too difficult was it?
Now let's move on to Step 2.
This is to verify your selection in Step 1.
Step 2
Read Step 1 again to try and establish what the hell it was all about then take a long look in the mirror at your entire body, nude, especially the untanned portions.
If you think you look better with your clothes on, then that's what you should wear.
As often as possible.
Right, now we've established that clothes are the best thing to wear, it's time for your colour personality.
Your colours work best when you use them to harmonise with your colouring, body type and your personality.
As you colour shop try to develop an impression of your colour self in your mind. When you've lived in your colour palette for a while you will know when a new fashion colour is for you and you'll never want to live in a house again.
FASHIONS, FIGURES AND FADS
So you've learned how to make colour work for you. Now let's teach you to deal with various figure problems.
Posture
Even the most expensive and beautifully fitted garment cannot overcome the unflattering effect of a slouching body or hunchback - so pack it in now and save your money.
Proportion
Understanding your proportions is the key to dressing yourself to your best advantage. The well positioned waist falls in the middle of your body usually between your torso and your legs. You should have a hand on the end of each arm and a foot on the end of each leg preferably facing the same way as your head.
Let's look at the size of your head in relation to your body.
A small head gives the illusion of height but looks really silly on a big body while a large head just looks ridiculous.
If your head seems too small or too large, do you really want to carry on with this?
Facial Shape
If the shape of your face is extreme in any way, wear a balaclava.
Neck
If your neck is too long and your head is too small or too big or your neck is too short and your head is too small or too big, then God help you.
You should be going out under the cover of darkness.
Shoulders
Shoulders come in three general types. Square, sloped and rounded.
Arms
Arms usually come in pairs, one on each side of your body. To determine whether your arm is long, average or short, let your arms hang at your side and look in the mirror.
If your first knuckle scrapes the floor, you have long arms. If you also have a long neck and a small head everyone will laugh at you.
Bust
When you are wearing a bra, your nipple should be no more than three inches below your armpit (unless you are very full busted).
If, however, your nipples are on the front of your breasts, take a good look at yourself to be sure that your bra is doing its job. It may not be and you may have to see a doctor.
Legs
If your legs are short, avoid turn-ups on your knickers, wear high heels to give the impression of length and keep your suit jackets relatively short - no lower than the knees and preferably at the break of your leg.
You may need anaesthetic for this but remember we're talking fashion here.
Height
The taller and slimmer you are, the more styles you can wear. The tall thin woman can wear heavier fabric, more fullness and low-waisted styles.
Be careful!
If you're too light the heavy fabrics may exhaust you after only walking a few steps. If in doubt ask your friends. If you are very tall you will do best to avoid all high-waisted styles and low bridges.
By contrast the short woman looks especially good standing on a box.
Looking in a full length mirror check the proportion of your hem to your size. Now look at your leg to see if it's still there. If it is, see whether the hemline falls in a flattering place.
I use a piece of cardboard to determine flattering hem lengths on my clients. Hold the cardboard in front of yourself as you look in the mirror. Raise and lower it to see what happens to the shape of your leg. You'll notice your leg will completely disappear with the cardboard lowered in front of it and magically re-appears when the cardboard is raised again.
A useful tip I always find my clients really appreciate.
Weight
The woman whose weight is normal can usually find lots of pretty clothes to suit her but if you are too thin or too heavy you have a special need to create a total illusion.
One of the easiest to achieve is sawing the lady in half and I find this goes down particularly well when attending special evening functions.
If you are extremely thin, a simple tailored shirt on you is too plain especially if you are tall. Give the eye more to look at by adding scallops to your collar.
They tend to smell after a while but are well worth the discomfort and effort.
If your problem is overweight then stop stuffing your face.
It's no use saying you're big-boned or it runs in the family.
Let's face it, you're fat. F - A - T and the only diet that's going to work is one where you just stop eating so much.
Look at yourself. Have you got no self respect? No self control you flabby lump of useless lard?
Er...sorry...where was I...yes, if you're overweight try wearing your colours. A colour that flatters you draws the eye upward to your fat face and away from your fat body.
In general the overweight woman looks best when she's not.
BEAUTY HINTS AND TIPS
Now it's time to start working on one of the most important of your features. Your face.
Facial Workout
Try the following:
1. Jut the neck out, then pull your bottom lip over your head.
Repeat 10 times. Then do the same thing but this time put
your bottom teeth over your top lip first.
2. Try this eye exercise. Attempt to shut your eyes by
moving only your ears and keeping both eyelids shut.
This is very difficult and you probably won't be able to do
it. In fact it's impossible but that doesn't matter, what
matters is that you're trying and making a fool of yourself.
3. Another eye exercise. Make a surprised expression with
your face, I always find sitting on the cat helps here, then
slowly attempt to shut your eyes, this time using your
eyelids only. Repeat 5 - 10 times. You should feel the
eyelids moving up and down if you're doing it right.
4. Lion Posture Exercise. This is a yoga movement and
really looks ridiculous particularly when performing it
naked in front of a full length mirror in the presence of an
invited audience. Sit in a comfortable position, preferably
kneeling, sitting back on your feet with your hands on your
thighs. Then stick your tongue out and downwards as far
as possible and breathe out quickly. Go to the window,
throw back the curtains and shout at the top of your voice,
"Look at me - I'm a loony!!!" This is really good all round
exercise as it firms up the whole face and neck and really
frightens the life out of the window cleaner.
Face Tapping
1. This technique improves the circulation and helps to drain
the lymph nodes. Using a large wooden mallet, tap gently
across the top of the eyebrows, round the eye sockets
and back to the starting point. Go round about 5 times or
until the pain is unbearable.
2. Using the same technique, start from the sides of the
nose by the corner of the eyes and move down and
across the face following the line of the cheek bones and
finishing by the ears. Don't forget to smartly tap the bridge
of your nose each time. Repeat 5 times or until you are
unconcious.
3. Finally, using a strong bulldog clip, starting at your chin,
pinch the flesh quickly and rhythmically outwards ending
up just below the ear. Repeat 3 - 5 times or until dizziness
takes over.
You may want to finish off by relaxing with a cucumber...sorry...by relaxing with cucumber - on your eyes - which will help to reduce puffiness and frighten the window cleaner even more.
PUT IT ALL TOGETHER
You have established your colours and you are ready to go. You've explored your clothing personality to see how best to express your individuality. Now it's time to put it all together.
Everyone needs a few old clothes for painting the garage or digging the garden. Most of us already have these but do make sure yours are in your colours. Why not be flattered in even your most casual attire!
Accessories provide a fun and inexpensive way to create excitement in your wardrobe.
Shoes
Shoes should generally be worn on the feet.
Stockings
Four pairs of stockings or tights in a neutral skin colour keep you in stockings at all times.
When one leg of your tights ladders, cut it off and save the top and the good leg.
There are plenty of fashion conscious one-legged women out there who will be grateful for your support.
Scarves
Scarves are a vital part of your wardrobe.
They are your means of bringing the right colour to your face while phasing the wrong colours out of your wardrobe.
By judicious tightening of the knot of your scarf you can bring the full rainbow of colours to your face varying from apoplexic blue to asthmatic red. Just make a note of the degree of pressure required.
Scarves are one of my favourite accessories.
Even if you have a short neck, you can wear one, as long as you keep the fabric from covering your head.
A basic silk dress can go from morning to cocktails simply by clever scarf accessorising. It may come back drunk and incapable but that's your fault for letting it out in the first place.
Hats
Hats go in and out of fashion and they're fun.
When you try on a hat, stand in front of a full length mirror, don't sit behind a screen. Only then can you see its proportion in relation to your height and size.
If you live where it's cold, pick a warm hat.
Belts
A belt is a great way to add interest to an outfit.
If you have a wispy waist you can stop it from floating about with a wide belt or one of a contrasting colour.
A skinny belt in the metal of your season is, in my opinion, a basic unless your waist says no, but if I were you I'd stand up for yourself. After all, what does your waist know anyway?
SHOPPING SANELY
To shop with your colours is a guide to pleasure. Here are some shopping 'Dos' and 'Don'ts' to help you save time and make your shopping decisions easy and rewarding.
DO:
Shop with your colours and look only at items in your colours. Be sure you understand your colours. It's no use ending up in a shop and finding your colours only communicate in Swedish, by which time of course it's too late to do anything about it. Always shop with your swatches. It is difficult to tell whether that hot pink dress laying on the rack is Spring's, Summer's or Winter's unless you have another pink for comparison. Put your swatch right up against the garment and if necessary take both to a doorway for better light. This way you can probably run off with the dress before Spring, Summer or Winter realise it's gone.
DO:
Learn to say no. There are times when you can be easily persuaded to buy something totally unsuitable by an assistant who is not of your season.
Ready?
N - O...No.
Now repeat.
N - O...No.
Well done.
DO:
Take some money or credit cards with you when you shop.
DO:
Take a few pairs of curtains in your colours when you shop. If the decor of the changing room does not reflect your season, it takes only a matter of minutes to drape those curtains around the room changing the decor to suit your palette and be confident that your clothes will really complement you.
DO:
Go to the right shops. It's no use going to the newsagents to buy that new dress.
DON'T:
Go to the wrong shops. It's no use going to the dress shop to buy a newspaper.
HAPPY ENDINGS
With your colour palette, swatches and knowledge of the four seasons you now have colourisma!
I guarantee that each time you look in the mirror you will feel colourific!
Your friends will be amazed at your transformation and will be begging you to let them in on your colourtastic secrets.
Why not start a local workshop today? Invite your friends and colleagues round to discuss colour analysis, colour ratings, style and image, wardrobe co-ordination and all those other wonderful things that only people like us can really appreciate.
Shout our message to the world.
Do you have colourisma?
Of course you do!
COLOUR MAKES THE DIFFERENCE
Let me tell you about a few of the people who have enjoyed the very positive benefits of colour analysis.
Case Study 1
Jenny came to me in the middle of her diet. She had lost four stones, had four more to go and there was no stopping her. She was thrilled with her colours and had the pleasure of replacing her wardrobe quickly. She replaced it with a set of saucepans she'd always wanted but kept all her fat clothes as she rapidly gained eight stone through sitting around consulting her colour charts.
Case Study 2
"Help," said Kathy, "I need a new image."
Kathy was overweight, very unattractive and came to my class in blue jeans with her blonde hair in two bunches. At 33 she obviously had not found herself. No wonder as she kept hiding behind the wardrobe.
By the end of my six week course, she had shed a stone, sported a chic, short haircut and looked fabulous in her new make-up and a skirt and blouse in her colours.
Six weeks later she had lost another stone and had found a whole new identity.
Kathy was one of my first students and six years later, I'm happy to report, she's still skinny and still looks damn unattractive.
Case Study 3
Marie was laughing when she came to the last class. "I went to the doctors and he wouldn't believe I wasn't feeling well because I look so good," she said. With her new colours, a little rouge and lipstick and a change to auburn hair, she was indeed a new woman.
The doctor gave her three months to live.
Case Study 4
Pam was a Summer whose hair had darkened. She felt drab and wanted to do something to her hair but she wasn't sure what. Draping her in Summer colours brought her to life. She was radiant. She highlighted her hair just the right shade and looked stunning. Pam also sells her body and has found her understanding of the seasonal palettes helps her tremendously with her clients.
The discovery of colour transformed each of these women.
Colour does make a difference - often a dramatic one.
The fun is in the discovery.
The rewards last a lifetime.
THE SEASONAL PALETTES
Mirror, mirror on the wall, who's the fairest of them all?
You are!
Determining your colours is easy.
Step 1
Just ask yourself these questions:
Am I better in navy, pure white and clear colours or brown, pumpkin and muted gold?
Be careful!
Some brown eyed Winters think they're Autumns. Brown is boring on a Winter, exciting on an Autumn. Ask your friends!
or
Am I really attractive in ivory, camel and golden browns or am I better in navy, pure white and dark colours?
or
Am I good in pastel blues and pinks but not in pumpkin or mustard?
or
Which do I wear better. Buff, yellow-green, peachy pinks, golden browns or blue-greens, blue-pinks, burgundy or rose-tone browns?
or
Can I wear muted colours like mustard and moss green or very dark brown or am I better in clear colours like buff, light clear gold, peach and lighter golden browns?
Be careful again!
Many brown-eyed or green-eyed Summers mistakenly think they are warm seasons because they like camel, brown and some greens.
There, that wasn't too difficult was it?
Now let's move on to Step 2.
This is to verify your selection in Step 1.
Step 2
Read Step 1 again to try and establish what the hell it was all about then take a long look in the mirror at your entire body, nude, especially the untanned portions.
If you think you look better with your clothes on, then that's what you should wear.
As often as possible.
Right, now we've established that clothes are the best thing to wear, it's time for your colour personality.
Your colours work best when you use them to harmonise with your colouring, body type and your personality.
As you colour shop try to develop an impression of your colour self in your mind. When you've lived in your colour palette for a while you will know when a new fashion colour is for you and you'll never want to live in a house again.
FASHIONS, FIGURES AND FADS
So you've learned how to make colour work for you. Now let's teach you to deal with various figure problems.
Posture
Even the most expensive and beautifully fitted garment cannot overcome the unflattering effect of a slouching body or hunchback - so pack it in now and save your money.
Proportion
Understanding your proportions is the key to dressing yourself to your best advantage. The well positioned waist falls in the middle of your body usually between your torso and your legs. You should have a hand on the end of each arm and a foot on the end of each leg preferably facing the same way as your head.
Let's look at the size of your head in relation to your body.
A small head gives the illusion of height but looks really silly on a big body while a large head just looks ridiculous.
If your head seems too small or too large, do you really want to carry on with this?
Facial Shape
If the shape of your face is extreme in any way, wear a balaclava.
Neck
If your neck is too long and your head is too small or too big or your neck is too short and your head is too small or too big, then God help you.
You should be going out under the cover of darkness.
Shoulders
Shoulders come in three general types. Square, sloped and rounded.
Arms
Arms usually come in pairs, one on each side of your body. To determine whether your arm is long, average or short, let your arms hang at your side and look in the mirror.
If your first knuckle scrapes the floor, you have long arms. If you also have a long neck and a small head everyone will laugh at you.
Bust
When you are wearing a bra, your nipple should be no more than three inches below your armpit (unless you are very full busted).
If, however, your nipples are on the front of your breasts, take a good look at yourself to be sure that your bra is doing its job. It may not be and you may have to see a doctor.
Legs
If your legs are short, avoid turn-ups on your knickers, wear high heels to give the impression of length and keep your suit jackets relatively short - no lower than the knees and preferably at the break of your leg.
You may need anaesthetic for this but remember we're talking fashion here.
Height
The taller and slimmer you are, the more styles you can wear. The tall thin woman can wear heavier fabric, more fullness and low-waisted styles.
Be careful!
If you're too light the heavy fabrics may exhaust you after only walking a few steps. If in doubt ask your friends. If you are very tall you will do best to avoid all high-waisted styles and low bridges.
By contrast the short woman looks especially good standing on a box.
Looking in a full length mirror check the proportion of your hem to your size. Now look at your leg to see if it's still there. If it is, see whether the hemline falls in a flattering place.
I use a piece of cardboard to determine flattering hem lengths on my clients. Hold the cardboard in front of yourself as you look in the mirror. Raise and lower it to see what happens to the shape of your leg. You'll notice your leg will completely disappear with the cardboard lowered in front of it and magically re-appears when the cardboard is raised again.
A useful tip I always find my clients really appreciate.
Weight
The woman whose weight is normal can usually find lots of pretty clothes to suit her but if you are too thin or too heavy you have a special need to create a total illusion.
One of the easiest to achieve is sawing the lady in half and I find this goes down particularly well when attending special evening functions.
If you are extremely thin, a simple tailored shirt on you is too plain especially if you are tall. Give the eye more to look at by adding scallops to your collar.
They tend to smell after a while but are well worth the discomfort and effort.
If your problem is overweight then stop stuffing your face.
It's no use saying you're big-boned or it runs in the family.
Let's face it, you're fat. F - A - T and the only diet that's going to work is one where you just stop eating so much.
Look at yourself. Have you got no self respect? No self control you flabby lump of useless lard?
Er...sorry...where was I...yes, if you're overweight try wearing your colours. A colour that flatters you draws the eye upward to your fat face and away from your fat body.
In general the overweight woman looks best when she's not.
BEAUTY HINTS AND TIPS
Now it's time to start working on one of the most important of your features. Your face.
Facial Workout
Try the following:
1. Jut the neck out, then pull your bottom lip over your head.
Repeat 10 times. Then do the same thing but this time put
your bottom teeth over your top lip first.
2. Try this eye exercise. Attempt to shut your eyes by
moving only your ears and keeping both eyelids shut.
This is very difficult and you probably won't be able to do
it. In fact it's impossible but that doesn't matter, what
matters is that you're trying and making a fool of yourself.
3. Another eye exercise. Make a surprised expression with
your face, I always find sitting on the cat helps here, then
slowly attempt to shut your eyes, this time using your
eyelids only. Repeat 5 - 10 times. You should feel the
eyelids moving up and down if you're doing it right.
4. Lion Posture Exercise. This is a yoga movement and
really looks ridiculous particularly when performing it
naked in front of a full length mirror in the presence of an
invited audience. Sit in a comfortable position, preferably
kneeling, sitting back on your feet with your hands on your
thighs. Then stick your tongue out and downwards as far
as possible and breathe out quickly. Go to the window,
throw back the curtains and shout at the top of your voice,
"Look at me - I'm a loony!!!" This is really good all round
exercise as it firms up the whole face and neck and really
frightens the life out of the window cleaner.
Face Tapping
1. This technique improves the circulation and helps to drain
the lymph nodes. Using a large wooden mallet, tap gently
across the top of the eyebrows, round the eye sockets
and back to the starting point. Go round about 5 times or
until the pain is unbearable.
2. Using the same technique, start from the sides of the
nose by the corner of the eyes and move down and
across the face following the line of the cheek bones and
finishing by the ears. Don't forget to smartly tap the bridge
of your nose each time. Repeat 5 times or until you are
unconcious.
3. Finally, using a strong bulldog clip, starting at your chin,
pinch the flesh quickly and rhythmically outwards ending
up just below the ear. Repeat 3 - 5 times or until dizziness
takes over.
You may want to finish off by relaxing with a cucumber...sorry...by relaxing with cucumber - on your eyes - which will help to reduce puffiness and frighten the window cleaner even more.
PUT IT ALL TOGETHER
You have established your colours and you are ready to go. You've explored your clothing personality to see how best to express your individuality. Now it's time to put it all together.
Everyone needs a few old clothes for painting the garage or digging the garden. Most of us already have these but do make sure yours are in your colours. Why not be flattered in even your most casual attire!
Accessories provide a fun and inexpensive way to create excitement in your wardrobe.
Shoes
Shoes should generally be worn on the feet.
Stockings
Four pairs of stockings or tights in a neutral skin colour keep you in stockings at all times.
When one leg of your tights ladders, cut it off and save the top and the good leg.
There are plenty of fashion conscious one-legged women out there who will be grateful for your support.
Scarves
Scarves are a vital part of your wardrobe.
They are your means of bringing the right colour to your face while phasing the wrong colours out of your wardrobe.
By judicious tightening of the knot of your scarf you can bring the full rainbow of colours to your face varying from apoplexic blue to asthmatic red. Just make a note of the degree of pressure required.
Scarves are one of my favourite accessories.
Even if you have a short neck, you can wear one, as long as you keep the fabric from covering your head.
A basic silk dress can go from morning to cocktails simply by clever scarf accessorising. It may come back drunk and incapable but that's your fault for letting it out in the first place.
Hats
Hats go in and out of fashion and they're fun.
When you try on a hat, stand in front of a full length mirror, don't sit behind a screen. Only then can you see its proportion in relation to your height and size.
If you live where it's cold, pick a warm hat.
Belts
A belt is a great way to add interest to an outfit.
If you have a wispy waist you can stop it from floating about with a wide belt or one of a contrasting colour.
A skinny belt in the metal of your season is, in my opinion, a basic unless your waist says no, but if I were you I'd stand up for yourself. After all, what does your waist know anyway?
SHOPPING SANELY
To shop with your colours is a guide to pleasure. Here are some shopping 'Dos' and 'Don'ts' to help you save time and make your shopping decisions easy and rewarding.
DO:
Shop with your colours and look only at items in your colours. Be sure you understand your colours. It's no use ending up in a shop and finding your colours only communicate in Swedish, by which time of course it's too late to do anything about it. Always shop with your swatches. It is difficult to tell whether that hot pink dress laying on the rack is Spring's, Summer's or Winter's unless you have another pink for comparison. Put your swatch right up against the garment and if necessary take both to a doorway for better light. This way you can probably run off with the dress before Spring, Summer or Winter realise it's gone.
DO:
Learn to say no. There are times when you can be easily persuaded to buy something totally unsuitable by an assistant who is not of your season.
Ready?
N - O...No.
Now repeat.
N - O...No.
Well done.
DO:
Take some money or credit cards with you when you shop.
DO:
Take a few pairs of curtains in your colours when you shop. If the decor of the changing room does not reflect your season, it takes only a matter of minutes to drape those curtains around the room changing the decor to suit your palette and be confident that your clothes will really complement you.
DO:
Go to the right shops. It's no use going to the newsagents to buy that new dress.
DON'T:
Go to the wrong shops. It's no use going to the dress shop to buy a newspaper.
HAPPY ENDINGS
With your colour palette, swatches and knowledge of the four seasons you now have colourisma!
I guarantee that each time you look in the mirror you will feel colourific!
Your friends will be amazed at your transformation and will be begging you to let them in on your colourtastic secrets.
Why not start a local workshop today? Invite your friends and colleagues round to discuss colour analysis, colour ratings, style and image, wardrobe co-ordination and all those other wonderful things that only people like us can really appreciate.
Shout our message to the world.
"STAND UP AND SAY, WHERE COLOUR'S CONCERNED, I'M GLAD TO BE GAY"